We have studied the Acorn profiling system for dividing up the population when we are looking for a target audience. However, there are other profiling systems. The most widely used is the NRS system of A,B,C1,C2,D & E.
The Sun is quite popular as it is one of the cheapest from 20p on Monday - Friday and 60p on Saturday. the main class of people that buy this newspaper are the ABC1 adults. They buy this paper because it is cheap and all they can afford.
The Daily Mail is the second most cheapest newspaper from 50p on Monday - Friday and 80p on Saturday. A lot of people do buy this paper but mostly the AB adults because the others buy The Sun as it is cheaper.
The Daily Telegraph is quite an xpensive newspaper at £1.00 on weekdays and £1.80 on the weekend. not as many people buy this paper as much as the other two but they make there money by the AB asults purchasing it as they can afford it.
The Daily Telegraph is the most xpensive newspaper at £1.00 on weekdays and £1.90 on the weekend. Not as many people buy this paper as much as the other two but they make there money by the AB adults purchasing it as they can afford it.
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